Creativity tip - Reverse it!

A good and fast way to crank out some new ideas is to reverse them.

1. Formulate the issue as a HOW TO statement:

• How to increase training attendance by 30%?

2. Create 3 columns:

• Column 1: Assumptions

• What are the key characteristics, elements,...?
• What must we have/do?
• What would we get fired for changing?

• Column 2: Reverse Assumptions

• Negate the whole statement
• Reverse elements of the phrase
• Do not spend time looking for a precise reversal (just write it as it comes)

• Column 3: Look for ideas in the reversal and write them into column 3

What can this mean/bring you?

Example:

From now on, try reversing whenever you encounter a problem and see what jumps up!